Streaming and Podcasts: Amplifying Your Voice and Message During COVID

Molly Ruland, owner and operator of Heartcast Media, a full service podcast production studio and content creation lab, joins forces with streaming experts Kirk Westwood of Glass River Media and Colin Sandy of Sandy Audio Visual to explore what it takes to amplify your voice and message by transforming your production capabilities so that you are ideally equipped and situated to function as your own online media production company. Learn how podcasting and independent, long-form media are going to be the next wave of communication and information distribution. See what it will take to become a successful online media presence that leverages your current skills and strengths and positions them to reach current, past and potential clients with new outreach mechanisms and strategies.

Topics

1. Designing and building a fully operational online presence
2. Evaluating the pros and cons of adding a podcast feature to your company
3. Learning how to optimize online streaming broadcast potential
4. Understanding the essential technical and production elements required
5. Measuring the new paradigms of “success” in an online environment

Panelists

Molly Ruland
Molly Ruland created Heartcast Media when she recognized the need to support today’s leaders in their content goals to help them amplify their voices and messaging. Molly’s idea worth sharing is that “Listening is the Revolution.” She is a native of the Washington, D.C. region and lifelong optimist.

Kirk Westwood
Kirk Westwood is the co-founder and CEO of Glass River Media, named a Top 25 strategic communication agency by the Washington Business Journal. Kirk has contributed to Hollywood films, television programs, national commercials and music videos. He has worked freelance as a photographer, blogger, web-streamer, and consultant; and for the government as a Communications Specialist and Public Affairs Specialist.

Colin Sandy
Colin Sandy is doing his best to survive quarantine like everybody else. He's been a member of ITVA/TIVA since 1999 and currently runs Sandy Audio Visual LLC. Colin is also TIVA’s current treasurer. He began streaming video over the Internet professionally in 1997.